Book Promotion Video Ideas
Success stories from Xpresso Book Tours demonstrate the effectiveness of organized blog tours. Major publishers like Penguin Random House frequently partner with bloggers to boost visibility https://thereddog.org/. Similarly, BookTubers collaborating with publishers like Macmillan and independent authors partnering with Bookstagram influencers illustrate the power of influencer marketing. For authors looking to leverage social media, consider exploring available AI tools for Facebook video ads. You can learn about top AI tools for Facebook video ads in 2025 from Sprello.
This approach is particularly effective for authors building a platform and maintaining consistent communication with their readership. By cultivating a strong email list, authors can drive sales, build anticipation for new releases, and foster deeper relationships with their audience, making it an essential part of your book promotion ideas arsenal.
Authors like Colleen Hoover have achieved remarkable success with Amazon ads, demonstrating the platform’s potential to reach a vast audience. Self-published authors have also used Amazon’s advertising services (AMS) to achieve bestseller status. Genre fiction authors often utilize competitor targeting, a tactic where their ads appear alongside similar books. Publishers, too, have found success scaling campaigns across multiple titles. Consider partnerships that deliver results; you can learn how to improve influencer marketing ROI. Seasonal campaigns around holidays like Christmas and Mother’s Day also offer effective opportunities to boost sales.
Book Promotion Poster Ideas
If you’ve written a book—or you’re thinking about writing one—there’s a bigger opportunity waiting for you than just royalties or Amazon reviews. You can use your book to build a business. Not in a vague, “wouldn’t that be nice?” way.In a concrete, strategic, scalable way. Follow our step-by-step path from author to entrepreneur—and how to…
If you’ve written a book—or you’re thinking about writing one—there’s a bigger opportunity waiting for you than just royalties or Amazon reviews. You can use your book to build a business. Not in a vague, “wouldn’t that be nice?” way.In a concrete, strategic, scalable way. Follow our step-by-step path from author to entrepreneur—and how to…
The 20 mil. styrene material is a durable, waterproof plastic that lasts for three to five years outdoors, with proper care and maintenance. It is recommended for displaying large format posters that are exposed to the elements.
Pagewheel makes it easy to choose a product mockup. This is used as part of the marketing materials for your product. Accessing the Product Mockup Step You can change product mockups in the second step of creating or editing a digital product. Creating a New Product To create a digital produce, open the Page-By-Page Product…
One of the book-related pages already built into Pagewheel for you to customize quickly is an event page that collects your RSVPs, allows you to give them a freebie (if you want), assembles their contact details and even sends them a reminder email.
Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.
Book Promotion Ideas
Make each keyword as long and detailed as possible to hit more “phrase matches” for what readers might search. For example, a book tagged with the keyword “dark academia” will index for that single term, but the longer keyword “Ivy League secret society dark academia” allows it to index for multiple search terms — effectively maximizing your exposure to readers.
In this post, we offer up 70+ book marketing ideas to help you out. It also features a free (yes, free!) book marketing checklist you can print out and use to track your progress! And if you’re craving even more info straight from the pen of an expert, check out our free book marketing guide How to Market a Book: Overperform in a Crowded Market, written by our very own Ricardo Fayet.
This falls under the umbrella of social media, but it’s so essential that it’s worth its own tip: in order to attract readers, you need to interact with them. Ask them questions, reply to their comments, and follow them back if they have strong accounts of their own (especially if that includes lots of followers). Build relationships and engage with them on a deep level.
Take your cross-promotion to the next level by co-hosting a webinar. This can either outright promote both your books, perhaps as a mutual Q&A session (the pros do this all the time!), or it can be on another topic where you share knowledge and audience interest. Just be sure you’re mentioning your titles in there somewhere.
TikTok Video Ideas for Book Promotion
User Interactions: This includes accounts you follow, videos you like or share, videos you’ve saved, and even videos you’ve marked as “Not Interested.” Based on this information, the algorithm suggests other videos that it thinks you’ll enjoy.
Suzanne Kelman is another author who found success on TikTok. She shares that the best advice she received was about promoting her book on the platform. Unlike Facebook and Twitter, where you have to be careful about over-promoting, TikTok’s algorithm is designed to push your content to different people, allowing you to promote your book as much as you like. Suzanne still follows the 7-3 rule (7 posts about other content, 3 about her book), but she hasn’t seen any drop off when promoting her book. With this newfound freedom, Suzanne is able to promote her work with confidence and has had one of the most popular BookTok books.
In conclusion, TikTok is a powerful marketing tool for authors looking to promote their books and engage with readers. With its massive user base and unique features, TikTok offers authors a platform to showcase their personalities, creativity, and writing skills. By following the best practices and avoiding common mistakes, authors can leverage TikTok’s potential to grow their following and increase book sales. With a variety of content ideas and examples at their disposal, authors can create engaging TikToks that will attract new readers and keep current ones interested. As social media continues to play an essential role in book marketing, TikTok provides a new and exciting way for authors to connect with their audience and share their passion for writing.
TikTok’s algorithm is what sets it apart from other social media platforms, and understanding how it works is crucial to effectively using the app to promote books. Here are the key factors that influence TikTok’s recommendations:
Test different times to see when your audience is most active (often evenings or weekends). But don’t only post around these times. Keep testing as the TikTok algorithm can promote content at any time.
